AI Insights · Timothy · October 2025
Top Social Apps Performance on Android in Kenya Q3 2025
Explore the performance trends of the top social apps on Android in Kenya during Q3 2025, including downloads, revenue, and active users.
During the third quarter of 2025, the top social apps on Android in Kenya demonstrated varied performance trends, as revealed by Sensor Tower data.
TikTok - Videos, Shop & LIVE showed a steady weekly revenue trend, starting at about $17.9K and gradually declining to $14.2K by the end of September. Weekly downloads peaked at 70K in early September, while weekly active users fluctuated around 5.1M, peaking at 5.2M mid-quarter.
Instagram experienced a slight decline in weekly revenue, starting from $2.1K and dropping to $1.6K by the end of the quarter. Downloads saw a significant increase, peaking at 63.9K in early August. Active users remained relatively stable, hovering around 3.4M throughout the quarter.
Facebook maintained a consistent revenue pattern, ending the quarter with a peak of $2.5K. Downloads remained steady, with a slight increase to 46.2K in early August. Active users showed a gradual increase, reaching 4M by early September.
BuzzCast - Live Video Chat App experienced modest revenue, fluctuating slightly around $1.2K. Downloads steadily increased towards the end of the quarter, peaking at 3.3K. Active users also showed a positive trend, ending at 8.6K.
Tango- Live Stream, Video Chat saw a decline in revenue from $1.1K to around $0.9K. Downloads peaked at 7.2K in early September, while active users increased to 47.3K mid-quarter before declining slightly.
These insights reflect the dynamic nature of app performance in Kenya, with more detailed analytics available through Sensor Tower.
